Flolenco Showroom. SOURCE: Flolenco
Flolenco Group has undergone remarkable transformation since its early international venture in 2010. Specializing in the design, production, sales, and display of home accessories, Flolenco has ascended from a market explorer to a key supplier for global retail giants, exemplified by its partnership with Ashley Furniture in 2016. This strategic alliance has shaped Flolenco’s understanding of international market demand, enabling it to serve a diverse portfolio of partners across 50 countries.
Flolenco's Quick Response Supply System is a robust and efficient infrastructure designed to meet the diverse needs of its partners worldwide. Operating from a 30,000m2 manufacturing facility and a 20,000m2 warehouse, Flolenco maintains an impressive $30 million ready-stock inventory spanning over 5,000 SKUs. The system is backed by 50 strategic manufacturing partners, ensuring a rapid 48-hour order preparation capability.
Flolenco Production Workshop. SOURCE: Flolenco
"We are currently the most powerful and well-prepared home furnishing enterprise in China's domestic market, boasting the largest ready-stock inventory and a comprehensive range of product categories."
Despite recent market downturns, Flolenco's extensive international presence across nearly 100 countries has consistently driven growth. The supply system has been meticulously developed through years of experience serving global retail leaders. This unique approach enables Flolenco to support both volume requirements and flexible ordering, ensuring it can adapt to the specific needs of each partner.
Market success requires more than just product availability. Flolenco’s collections span modern luxury, minimalist, industrial, and vintage-styles, each developed through careful analysis of global trends. The product range encompasses decorative accessories, vases, tableware, frames, candle holders, artificial flora, fragrances, and accent furniture.
"In addition to quality and service, the most crucial aspect is maintaining continuous product innovation. Product innovation must focus on two key elements: 'novelty' and 'fast'."
Wabi-Sabi Collection Vase: This ceramic vase embodies the essence of Wabi-Sabi aesthetics. The sandstone-textured finish creates a rich tactile experience, while the classic grid pattern on its surface beautifully merges traditional elements with contemporary artistic expression. SOURCE: Flolenco
Luxury Collection Table Decor: Inspired by the traditional Chinese concept of continuous advancement of bamboo, this luxurious ornamental piece seamlessly blends natural elements with modern artistry. The combination of bronze-gold and black creates a sophisticated, understated elegance, while the alternating matte and glossy finishes add captivating visual depth. SOURCE: Flolenco
The Pumpkin Doll Table Decor combines the polka dot elements of a cartoon pumpkin with the image of a doll to create an ornamental piece that is both entertaining and artistic. Its standing and sitting poses seem to be resting or playing, bringing a playful and whimsical atmosphere to the living space. SOURCE: Flolenco
The year 2024 alone, the company has launched hundreds of new designs featuring innovative material combinations. The purpose is to furnish customers with one-stop procurement services for soft decorations in stock. A notable addition to the portfolio is FTJ, a Nordic-inspired new fragrance brand launched in 2022, featuring elegant home fragrances crafted by international perfumers.
Ice Mountain Collection Flameless Diffuser: This elegant diffuser features a jade-like cap and a sleek, transparent glass vessel with clean lines. The enchanting blend of pear essence and freesia creates an immersive garden-like experience, transporting you to a serene natural sanctuary. SOURCE: Flolenco
Danish Fir Car Fragrance has a matte black bottle surface that perfectly matches modern car interior styles. The fresh citrus aroma, accompanied by a mild misty tea garden note, brings a relaxed driving atmosphere. SOURCE: Flolenco
The company’s design process combines trendy research from international trade shows with practical market feedback, ensuring each new collection addresses real market demands. Regular updates keep the portfolio fresh and relevant, helping partners maintain their competitive edge in rapidly evolving markets.
"In designing our products, we incorporate numerous natural and renewable materials, seamlessly integrating them into our offerings."
Environmental responsibility shapes both design and production processes. Flolenco integrates sustainable, renewable materials while optimizing manufacturing procedures to reduce carbon footprint and energy consumption. This commitment to sustainability meets growing consumer demand for environmentally responsible products while maintaining high quality standards.
Flolenco extends beyond traditional supplier relationships by providing comprehensive market support. The company maintains close communication with international clients to understand regional preferences and market dynamics. This insight drives product development and inventory planning, ensuring partners receive relevant solutions for their specific markets.
Flolenco Showroom. SOURCE: Flolenco
For over a decade, Flolenco has actively engaged in CIFF Guangzhou, cultivating relationships with clients from over 50 countries. The company’s consistent presence at major trade shows demonstrates its ongoing dedication to fostering dialogue and collaboration with global partners. As an industry leader committed to "Quality, Win-win, Innovation, and Progress", Flolenco continues to shape the future of home decor through thoughtful design and reliable partnership.
Flolenco at CIFF Guangzhou 2024. SOURCE: Flolenco
Save the date: Mark your calendars for the 55th China International Furniture Fair (Guangzhou), to see more top brands.
From March 18 to 21, 2025, the first phase will feature Home Furniture, presenting all areas of home furnishings while the second phase, from March 28 to 31, will spotlight the Office and Commercial Space and CIFM/interzum guangzhou 2025.
Pre-register your E-entry code for free now on our website!
