HIGOLD headquarters and showroom. SOURCE: HIGOLD

HIGOLD, a pioneering Chinese outdoor furniture enterprise on the global stage, has won dozens of Red Dot Awards and iF Design Awards over the last decade. Founded in 2006 as an OEM manufacturer of premium international furniture brands, HIGOLD began collaborating with international designers to craft its signature outdoor furniture. The breakthrough came at the 2010 SPOGA exhibition in Germany, where HIGOLD secured partnerships with global premium clients, firmly establishing itself as an industry innovator. Today, HIGOLD’s products reach markets across over 90 countries and regions, becoming the main furniture partner for renowned hotels and resorts worldwide, with over 100 global brand stores.

HIGOLD boasts a world-class design team led by Design Director Nicolas Thomkins, a multiple Red Dot Best of the Best Award winner, who heads a research and development team composed of international design talents. HIGOLD has also established a strategic partnership with Pininfarina, the legendary design house behind Ferrari, Lamborghini and Maserati, to jointly create HIGOLD's products and brand image.

This powerful design team has brought remarkable achievements to HIGOLD, earning 11 Red Dot Design Awards and 12 iF Design Awards among other prestigious international accolades. The 'Olwen' series has garnered market recognition for its innovative full-fabric design and modular arrangement, while the groundbreaking TEKNO R parasol captured the 2024 Red Dot Award with its revolutionary design. Most notably, Pininfarina's WING collection represents the excellent of outdoor furniture design - inspired by the aerodynamic elegance of wings, this garden lounge collection masterfully combines physical and perceived lightness through pure, elegant lines. 

OLWEN is a poetic symphony of comfort and design that beckons the soul to unwind in its embrace. Named after the ethereal Maldives ATOLLO islands, this modular sofa transcends the ordinary, seamlessly blending the soft curves of nature with the modern allure of contemporary living. SOURCE: HIGOLD

Thanks to its groundbreaking two-piece canopy design and sleek curves, the TEKNO R parasol allows users to adapt it to different angles and settings. SOURCE: HIGOLD

Inspired by the lightness of a wing, the WING collection combines lightness and strength. SOURCE: HIGOLD

"Original design is key to long-term corporative development." states Mr. Sun, CEO of HIGOLD Outdoor Furniture. 

To this end, the group continues to increase its investment in design. This unparalleled respect for and investment in original design within the industry has enabled HIGOLD to consistently introduce innovative products that meet multi-scenario demands, winning consumer recognition and achieving steady growth in the competitive international market. HIGOLD's consistent ability to deliver products tailored to diverse usage scenarios has established the brand as a preferred choice in international markets.

HIGOLD headquarters. SOURCE: HIGOLD

Apart from its design philosophy, HIGOLD is dedicated to advancing new materials, innovative processes, and cutting-edge technologies. lt prioritizes the use of recyclable materials to align with sustainable development principles, employs industry-leading craftsmanship and integrated molding design, and invests significantly in smart manufacturing research and development.

HIGOLD has made significant investments in smart manufacturing to enhance operational efficiency and competitiveness. Currently, HlGOLD is building a digital production base group totaling 600,000 square meters, equipped with advanced automation systems for precision manufacturing and operational efficiency. The company manages industry 4.0 workshops and smart factories outfitted with automated robotic arms, providing continuous driving force for “Original Design & Quality”.

HIGOLD Honors and Awards. SOURCE: HIGOLD

To further streamline operations, HIGOLD has implemented comprehensive digital solutions. The MES system enables real-time tracking of production metrics, instantly recording output quantities, production tempo, and piece-rate pricing for each manufactured item. This technological integration has yielded remarkable results: HIGOLD's production cycle has been reduced to 30-40 days, significantly outperforming the industry’s average of 45 days, while maintaining exceptional on-time delivery rates. The combination of automated manufacturing processes and advanced digital management systems has positioned HIGOLD at the forefront of modern industrial efficiency.

Great success in high-end global market sees the brand's commitment to original design and premium quality. HIGOLD not only build strategic partnerships with global hospitality leaders including Hilton, Four Seasons Hotel, Westin, and Marriott Group but also key international locations such as Miami, Dubai, Amsterdam and Sydney, creating a strong presence in major luxury markets worldwide. The company's global influence extends across 90+ countries through an extensive distribution network.  

Hilton Santa Marta in Columbia. SOURCE: HIGOLD

Choosing HIGOLD means partnering with a leader in premium outdoor furniture, where world-class design meets superior craftsmanship. Through collaborations with internationally acclaimed designers, HIGOLD creates collections that anticipate and exceed the unique preferences of different regional markets. The company's extensive global network and state-of-the-art manufacturing facilities ensure reliable support for businesses worldwide. This commitment to excellence has made HIGOLD the preferred choice for premium retailers and hospitality groups seeking to create exceptional outdoor living spaces. With HIGOLD, the future of sophisticated outdoor living becomes a reality.

From March 18 to 21, 2025, the first phase will feature Home Furniture, presenting all areas of home furnishings. The second phase, from March 28 to 31, will spotlight the Office and Commercial Space, the world's largest exhibition dedicated to office furniture and commercial design.

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