2019/12/30 14:04:26
CIFF Guangzhou: A benchmark flagship fair hosting top brands from home and abroad

CIFF has been regarded as the ultimate IP in China's furniture industry.

China, who has begun reform and opening up since forty years ago, has enjoyed a rapid growth in the economics and become both the largest consuming market and a giant manufacturing country and exporter in the furniture industry.

According to the data from the General Administration of Customs, the export of furniture and accessories of China in November was 34.22 billion yuan. From January to November in 2019, the export was 332.71 billion yuan, which increased by 4.5% compared to the same period in the last year. In spite of confronting the US-China trading conflicts and increasing risks in the international market, the foreign trade of Chinese furniture industry remains overall steady and stably improving. The competitiveness of the products made in China is still highly approved all round the world.


With years of development in the market, most of the companies have upgraded the capabilities of design, manufacture, and supply-chain integration. So if they want to seize more market shares against the fierce competition, it's significant for them to expand the marketing channels by the means of exhibiting in the industry fair.

CIFF is regarded as the ultimate IP in China's furniture industry

The 45th edition of China International Furniture Fair Guangzhou ("CIFF Guangzhou 2020") will last for 8 days in total: The first phase from 18 to 21 March for home furniture, homedecor, home textiles and outdoor leisure and the second phase from 28 to 31 March for office furniture, commercial furniture, hotel furniture, furniture machinery and raw materials. In 2020, it will spread out over 760,000 square meters and host over 4,300 exhibitors, attracting more than 300,000 professional visitors from over 200 countries and regions. With no doubt, CIFF Guangzhou 2020 is regarded as the ultimate trade platform to launch the latest products and carry out business communication in the global furniture industry.


As a flagship fair with global perspectives and worldwide influences, CIFF has contributed to enhancing the level of internationalization. So what makes CIFF a strong international furniture fair? Let's have a look!

01

International top brands gather with their new arrivals

In 2020, CIFF Guangzhou will host an amount of leading overseas brands and several international pavilions, which will comprehensively improve both the structure and the quality of the exhibitors, promote the globalization and reinforce the competitiveness as a prior trade platform for new arrivals and business communication.

Every year, thousands of people are attracted to the International Hall ( Hall 3.1 - 5.1 ) in home furniture section which is the highlight of the fair. Most of the renowned international brands, includingManwah, HTL, M&D, TA, KODA, Asiades, PREMIER and ACME, will present new trends through their latest and best collections, as well as the emerging brands such as Sharda, Intrading, Kappesberg, Merlino, Star and Diamond. Besides, Turkish pavilion and Malaysian pavilion will also join in to offer a spectacular overview of stylish designs.


In Phase 2, CIFF Guangzhou 2020 for the office show will launch the International Brands Hall ( Hall 9.3 ) for the first time. In addition to those classic acquaintance like Merryfair and Guojing, international well-known office furniture brands will also gather in the first edition of International Future Office Exhibition which is designed to create a wonderland of Oi - Office imagination,